As the impact of the COVID-19 pandemic continues to unfold throughout the United States, government revenue from Sales and Use Taxes and Bed Taxes are projected to be as much as 80% less than originally budgeted. This impact will result in traditional revenue sources for tourism recovery to have steep competition.
In an environment where public resources will be in high demand, proposing a recovery plan that does not require public funds, rather private assessment funds can pave the way for an expedited recovery, additional business demand, and increased jobs.
Civitas has worked to develop an outline for Destination Management Organizations, Chambers of Commerce, Downtown and Main Street Organizations, and Property and Business Owners with respect to planning for Recovery Funding. The outline includes measures relative to DMO’s existing funding, emergency funding, and new funding. As to new recovery funding, many destinations are advocating for an authorization to create Tourism Recovery & Improvement Districts (“TRID”).
While the recovery timeline remains unknown, we know your organization or business is preparing for every possibility. Tourism Recovery & Improvement Districts can be a positive opportunity for your community to unify the business industry and provide strong leadership, purpose, and even stronger collective will pave the way to recovery post-COVID-19. We do agree this recovery period will be jagged. Not every destination will be ready to reset and move forward at the same pace. However, now is the time to consider the recovery tools available, so when a destination is ready to heal, they can. Our ability and opportunities to work together will lead to a healthy and prosperous recovery.
We are offering complimentary 30-minute virtual meetings to destination management leaders, property and business organization leaders, and property and business owners impacted by COVID-19 who would like to learn more about Self Help Recovery Districts. These meetings intend to help organizations and business leaders think through which Recovery District would be best for them with a focus on their specific funding challenges. Alternatively, an opportunity to discuss challenges from an outside perspective on steps they’ve already begun to take related to funding recovery for your organization. To schedule a virtual meeting with a team member, please email firstname.lastname@example.org, and we’ll respond within 24 hours to set the time.
Webinar Opportunities: Funding Challenges in the Era of COVID-19
Part One: Protection of Existing Funding and
Emergency Funding Opportunities
Wednesday, April 22, 2020
at 10am PST | 1pm EST
We will look at the challenges DMOs are facing related to their current funding and the immediate survival of their organizations. Walk away with recommendations for emergency funding through federal resources available today and steps you can take now to lay the groundwork for recovery tomorrow.
Part Two: Preparing for Recovery: Now and Later
Wednesday, April 29, 2020
at 12pm PST | 3pm EST
The recovery timeline remains unknown, but that shouldn’t stop your organization from preparing for the future. This webinar will explore how and when to begin your recovery plan and which funding tools can “supercharge” your recovery efforts. Hear from destination leaders from across the United States about how they are developing their post-COVID-19 messaging, to advance dedicated tourism-recovery funding for their stakeholders.
Additional COVID-19 Resources
US Travel – U.S. Travel is the leading force that grows and sustains travel and protects the freedom to travel. Their efforts are focused on achieving our shared vision for the industry: Travel is understood as essential to the economy, American jobs, security, image and well-being of the United States and travelers.
Destinations International – Destinations International’s number one goal is to give members the tools they need, which includes accurate and up-to-date information as it pertains to the effects of coronavirus on the travel, tourism and meetings industry. Learn more about their COVID Response & Recovery Hub.
CalTravel – CalTravel is committed to keeping members informed, providing resources, and advocating for effective strategies to assist in the recovery. They stand with you and are working closely with the Governor’s Office and other industry organizations to help us all emerge stronger from this crisis.
Coraggio Group – Destination Recovery Tool Kit: A toolkit organized in four straightforward, highly focused modules: Evaluate, Prioritize, Activate, and Lead.