Civitas President & CEO, John Lambeth, had the pleasure of speaking with Bill Geist, Chief Instigator at DMOproz (aka Zeitgeist Consulting), on the topic of Tourism Improvement Districts. On this episode of DMOU, John shares the genesis of the concept, how DMOs can begin down the path and some exciting news regarding how the Improvement District movement is seeing expansion to other sectors of the hospitality industry. This is a “must-listen” for anyone concerned with the future viability of DMOs!
Listen here
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