Siskiyou: A Renewed District that is Beyond the Ordinary
Countywide improvement districts have special and distinct features. They often cover broader areas, along with more diverse and higher numbers of constituents within their boundaries. This can call for enhanced understanding in order to achieve a consensus, but when common interests are supported by variety and strength in numbers, the benefits can be exceptional. The […]
Modesto: The Restored CVB Ushers in a Thriving Tourism Scene
“More people, businesses and organizations are choosing Modesto to host their events in recent years, so let’s continue showing them what our great city is all about!” observed Thomas Reeves, Community & Media Relations Officer at the City Manager’s Office, in July 2019. At the heart of the city’s efforts to promote a flourishing economy […]
Four Tourism Industry Companies Partner for Success
We are thrilled to officially announce our new partnership with SearchWide Global, CFO by Design, and Fired-Up Culture! It is no secret that these companies are well respected in the tourism industry. This new collaboration will only enhance our ability to better serve our clients and we can’t wait to see what the future holds! […]
The Three E’s of Tourism: Do We Need to Add a 4th?
I believe in the transformational power of travel. As a result, four years ago I pledged to start every presentation, classroom session, webinar, and public talk with a brief discussion of the importance of the travel industry. It struck me that we have witnessed three tectonic impacts from the growth of the tourism industry: positive […]
Baltimore: Maryland’s TID Trailblazer
Believe it or not, there are states where there are no tourism improvement districts. This is changing as the advantages of TIDs materialize across the country. Newport, Rhode Island recently established New England’s first TID. Now another city is staking its claim as a leader by creating the first TID in their state: Baltimore, Maryland! “The establishment of […]
Camarillo: The New District Continues to Flourish
For five years, the Camarillo Hotel and Tourism Association (CHTA), branded as Visit Camarillo, has been promoting overnight hotel stays with marketing programs and strategic partnerships highlighting the City of Camarillo. The Official Visitor’s Guide and Pocket Map, a strong social media presence, the Visit Camarillo website, and the Tourism Center Kiosk are among the […]
Oceanside: A New District with New Opportunities
With improvement district renewals prospering due to their amazing success and popularity with participating businesses and communities, we can’t forget that there are still opportunities for new districts. Passed by 76% of the vote, the Downtown Oceanside Property and Business Improvement District (DTOPBID) eagerly anticipates the start of its 5 year term in January 2020. The DTOPBID […]
San Gabriel: A City with a Mission – Literally!
San Gabriel is a “City with a Mission” — literally! It is the site of the Mission San Gabriel Arcangel, the 4th of an eventual 21 Spanish missions in California and a place of great historical interest in itself. Of additional significance, a nine mile walk from the Mission led to the foundation of a […]
Best Practices: Nonprofit Bylaws
When did someone last take a close look at your nonprofit corporation’s bylaws? Chances are, quite some time ago. Maybe not even since they were drafted. Nonprofit staff are immersed in their immediate jobs and likely to find their attention riveted on more obviously pressing tasks and interactions. When the bylaws are actually referred to, […]
Staying Competitive On and Off the Sports Field
Soccer, volleyball, gymnastics, destination management organization… what do all of these have in common? Competition. Each one is competing to win the tournament, to win the meet, to win the event. Parents are spending an exorbitant amount of money on trainers, coaches, and advanced leagues to help their children excel in hopes of winning and […]
