Revelations and Thought Leadership at the First Annual National TID Summit

Adam Sacks of Tourism Economics, presented never-before-seen data in his session: The Economic Case for Tourism Improvement Districts to Drive the Recovery, presented by STR. According to the results of this study, on average, TIDs produce a 2.1% lift on hotel room demand and a 4.5% lift in hotel room revenue year-over-year. To put this in perspective, lift on hotel room demand and revenue represented an increase in 150,000 room nights and $51M, respectively, for the average destination in 2019.

Massachusetts Passes New Tourism Marketing District Legislation

In 2017, Civitas joined forces with Mary Kay Wydra,  President and CEO of the Greater Springfield Convention and Visitors Bureau to blaze a trail for tourism in Massachusetts. The goal: to pass State Tourism Destination Marketing District Legislation to enable Massachusetts to form TDMDs.  In 2019, Martha Sheridan joined the Greater Boston Convention and Visitors Bureau […]

Funding Futures: Dedicated Funding and Tax Increment Financing

In the research study “Funding Futures” released by Civitas, Miles Partnership, Tourism Economics, and an expert team of organizations and supporters, we have examined a wide range of various funding options for Destination Marketing Organizations (DMOs) to explore. Since the release of the report in August 2020, the “Funding Futures” team has been hosting a […]

Funding Futures: Building Reserves & Short-Term Rental Revenue

In partnership with Miles Partnership, Tourism Economics, Civitas released a new research study entitled “Funding Futures,” highlighting funding options for state and local DMOs as we navigate the industry crisis posed by COVID-19. The report not only highlighted critical areas of concern, but also offered ideas and opportunities for DMOs to “build back better,” encouraging […]

Mobile, AL – First Tourism Improvement District in the State

Mobile’s tourism and lodging industries are celebrating an initiative they say will increase the amount of revenue Visit Mobile had to spend on marketing itself to potential visitors. Civitas joined forces with Kent “Spike” Blackinton, President of the Mobile Area Lodging Association, Margo Gilbert, General Manager of the Renaissance Battle House Hotel, along with Visit […]

Congratulations to Visit Baltimore!

Civitas works with hundreds of business improvement districts of all shapes and sizes each year, helping them form, renew or modify.  We recognize the immeasurable effort and time that goes into this process and as a team, we have deliberated to determine one district formation that stood out with Excellence in Collaboration, Excellence in Commitment, Excellence in Innovation, and Excellence in […]

New Funding for Texas DMOs: Tourism Public Improvement Districts

Texas destination marketing and management organizations now have another funding source to consider when evaluating opportunities to increase their annual budgets! These innovative funding sources, Tourism Public Improvement Districts (TPIDs), provide an unparalleled opportunity to increase demand for area hotel activity. Through enhanced funding for marketing and sales programming, destinations can attract additional group meetings, […]

Stepping Into the Future: Dana Point’s Transformative Decision

“Modernization” can be a daunting word, but not for Visit Dana Point Executive Director, Jonny Westom. Back in 2009, Visit Dana Point began as a Tourism Business Improvement District (“TBID”) formed under California’s Parking and Business Improvement Area Law of 1989 (“89 Act”). The destination envisioned a high end, meetings focused, sales and marketing plan […]

Monterey County CVB: Conquering Challenges for a Stronger District

Monterey County offers an iconic California experience. From the breathtaking coastline of Big Sur and fresh seafood on Cannery Row in Monterey, to world renowned golf courses in Carmel-by-the-Sea and handcrafted wines in Carmel Valley – Monterey County has something special for everyone who visits. The Monterey Convention and Visitors Bureau (“MCCVB”) has an abundance […]

Stability & Sufficiency: Upgrading Your 89 Act District

When Business Improvement District leaders approach Civitas to discuss their funding mechanism, the words we use most are “stability” and “sufficiency”. Does your organization have a stable budget? How reliable are your funding streams? Can those funds be diverted, or not renewed by vote of the City Council or Board of Supervisors? Does your organization […]